What is Responsive Web Design?

Responsive web design makes sure that the website itself is end user friendly on screens of all shapes and sizes, ranging from the large screen of computer devices to the small screens of tablets or mobile phones. Such techniques as flexible grids, images, and CSS media queries allow the responsive design to address the problem of layout and content shifting according to the screen size of the specific device. This approach always increases usability as the readability and functionality of the website are not compromised while at the same time ensuring SE optimization. Another characteristic I consider to be very important in today’s trends is the use of the responsive web design – it allows targeting the broad audience and provides the template adapted to the certain device.

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Benefits of Responsive Web Design

Responsive web design is significant for websites due to its characteristic of supporting every possible device that a user can have at his or her disposal in the present world. Having one site that is also responsive affects the positive SEO, increases mobile traffic and reduces the maintenance costs. This approach ensures your content is viewable, interactive and has good aesthetic quality regardless of the client’s screen size.

Enhanced User Experience

Present a simple, clear design and accelerate the page’s loading time and the adaptability to all devices for the users’ satisfaction.

Improved SEO Performance

Increase the ranking and traffic by using the principles of the responsive design that makes the site friendly for mobile gadgets and users.

Cost-Effectiveness

Minimise cost by ensuring development of affordable solutions that are nevertheless of high quality and productivity, hence optimising the value of the money spent.

Our Approach to Responsive Web Design

A responsive design strategy is adopted where the grids and layouts adapt seamlessly to various screen sizes for the best touch responsiveness and general usability by users.

Understanding Your Business

We begin by identifying an extensive view of your company goals, your clientele, and distinctive selling points. It is with such an understanding, that the nursing profession creates the theoretical framework for the design process.

Wireframing and Prototyping

The design of the elements and the overall feel are envisioned through sitemaps and concepts of how the website will look from one device to another. This stage leads to the required modifications that should be made before going to the next phase of the development.

Design and Development

The designers and developers present the wire frames and transform the colorful sketches on paper to actually well designed and well –coded screen GUIs.

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Frequently
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SEO is also benefited from a responsive website since it renders a single unified site, so Google Indexes will favor it over a site with a set of mobile and desktop versions. It improves the bounce rates, the rate at which pages load, and assists in the proper indexing of contents.

Of course, it is possible to make an existing website have a responsive design and development, thus making it display adequately on the devices. It is worth it especially in view to the rise in the use of smart phones and tablets for browsing.

Duration of time that is strictly taken in creating the responsive website depends on a number of factors that include; the design of the website, size of the website and the features that may be required. Generally, in the development and testing stages, it might take a few weeks to a few months averagely.

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